The hilarious and quotable FX series Archer oozes with sexual innuendo, witty banter, and espionage action. These Archer Season 2 promotional banners to do the same. Thanks to the banners, Maxim.com visitors were linked directly to Amazon where they could get their hands on this piece of blue comedy gold.
Deliverable:
• Collaboration with creative team to strategize content for microsite and social platforms
• Development of on-brand copy for web, navigation, social messaging, and marketing promotions
• Partnership with UX team to define user models and interfaces for features
• Participation in usability reviews of site designs to refine content, navigation, and functionality
• Content compliance with corporate standards, web style guides, and legal